Here’s a playful one: imagine that somewhere inside the world of your podcast, video series, newsletter, or livestream, there is a rival show competing for the same audience.
Not a real competitor — a fictional in-universe one.
Maybe it has the opposite tone: your thoughtful interview show has a chaotic gossip version. Your cozy craft podcast has an intense competitive crafting broadcast. Your history show has a flashy conspiracy-counterpart that keeps getting everything confidently wrong.
This can be a fun way to discover what makes your actual show distinct. The rival show exaggerates your weaknesses, flips your format, or chases the trends you deliberately avoid.
Mini prompt:
1. What is the rival show called?
2. What does it do that your show would never do?
3. What would listeners secretly enjoy about it?
What fictional rival would exist in your show’s universe?
